Twitter Now Displays Tweet Views counts are now viewable on iOS and Android and will soon be on the web. The function lets you see who has viewed your tweet or anyone else’s, with a few restrictions.
In the app, view counters appear alongside comments, retweets, and favorites.
NOTE: Not every tweet has a visible view count. Community, Twitter Circle, and “older” tweets lack data.
Any time your tweet appears on someone’s screen (even your own) counts as a view. Tweet:
Anyone who reads your Tweet, regardless of where they see it (Home, Search, Profiles, Tweets embedded in articles, etc.), counts as a view. Even a writer is viewing their Tweet counts.
A tweet viewed on the web and then on a phone count as two views.
When the functionality started going out Wednesday night, it was much more limited. One of my colleagues who got it early reported he could only see view counts on his tweets after clicking into them. You’ve seen how many “impressions” your tweets generate for a while. While it made analytics more visible, Thursday’s version showing everyone’s view counter gives us more information than before.
Twitter is rolling out View Count, so you can see how many times a tweet has been seen! This is normal for video.
Shows how much more alive Twitter is than it may seem, as over 90% of Twitter users read, but don’t tweet, reply or like, as those are public actions.
— Elon Musk (@elonmusk) December 22, 2022
Musk introduced the concept on December 1, implying he wanted to text and image posts to have view numbers like videos. He also stated it shows how “active” the site is since comments and likes don’t convey the complete picture.
Adding additional public information to a social network goes against what other corporations have done. Instagram and Facebook started allowing users to hide post likes last year, a long-tested function. In 2021, YouTube hid public dislike statistics, so only creators could know how many people disliked their videos.
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