The giant X no longer marks the spot on the San Francisco high-rise that is headquarters to Elon Musk’s social media company X, formerly known as Twitter.
The city building department logged 24 complaints after a weekend of the big X, which on Friday was erected on the roof of the company’s downtown San Francisco headquarters, on Market Street, to the chagrin of neighbors who complained about intrusive lights.
The move followed a post from Musk, the enigmatic billionaire who acquired the company in October for $44 billion, announcing the newly named firm would remain in San Francisco despite what he termed the city’s recent doom spiral, with one company after another left or leaving.”
ALSO READ: Elon Musk Unveils New X Sign on San Francisco HQ
But the big X didn’t stay long and the X said the removal was voluntary.
Locals over the weekend recorded video of the giant X glowing, pulsing and strobing, with some criticizing its intrusive lights.
Over the weekend a Department of Building Inspection inspector wrote in a report that company representatives denied roof access, twice, to city officials seeking to inspect the logo.
The inspector noted one representative said the sign was originally temporary.
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