
Itel has unveiled a new rugged smartphone under the ZENO series in India, the itel ZENO 100.
The itel ZENO 100 is positioned in the budget segment and marketed as “Rugged. Refined. Ready”. It comes with MIL-STD-810H certification for durability, including drop resistance, which is rarely seen in this category.
The device sports a 6.6-inch HD+ LCD panel with a 90Hz refresh rate, 180Hz touch sampling rate, and 480-nit brightness. Powering it inside is the 12nm UNISOC T7100 octa-core chipset with Mali G57 MP1 GPU, paired with up to 4GB RAM and up to 64GB internal storage (expandable via microSD).
A 5000mAh battery capacity is also packed inside with support for 10W wired charging.

Camera-wise, the device is equipped with an 8MP rear sensor and a 5MP front-facing camera.
The brand also added an ‘Ultralink’ feature, which is intended to offer connectivity in isolated locations without regular cellular network coverage.
Other connectivity features include Dual 4G VoLTE, Wi-Fi 802.11 ac, Bluetooth 5, and GPS.
The ZENO 100 also comes with a 3.5mm headphone jack, a side-mounted fingerprint scanner (power button), and DTS sound. It runs on Android 15 (Go Edition). Available colors include Silk Green, Pure Black, and Titanium Gold.

The itel ZENO 100 is priced starting at INR 6,866 (~PHP 4,411) and will be available in India via Amazon.

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