Apple’s $300 product
Apple is about to release a new product costing only $300! Is it an iPhone? iPad? iMac? Macbook? Nope.
Apple’s Photo Album
The new product from Apple is a photo album, basically, a book where you store or collect photos.
The photo album which is entitled ‘Designed by Apple in California’, comes in two sizes with the small size costing $199 and $299 for the large size.
450 pages of Apple Design
Inside the album is where you will find 450 pages of Apple’s design. The photos were taken by Andrew Zuckerman and Jony Ive cited the album as ‘gentle gathering of many of the products the team has designed over the years’.
If you are wondering what is the album for, Ive cited that ‘it is an objective representation of our work that, ironically, describes who we are. It describes how we work, our values, our preoccupations, and our goals. We have always hoped to be defined by what we do rather than by what we say’.
The photo album will be available in the UK, the US and other countries starting tomorrow and will be dedicated to the late Apple CEO Steve Jobs.