Previously, YouTube has been taking measures against ad blockers, primarily because their revenue relies on advertisements. (READ: YouTube Premium Prices Increase in Multiple Countries)
According to Wired, hundreds of thousands of users removed their ad blockers in October 2023. Interestingly, there’s a surge in people installing alternative ad-blocking solutions that YouTube can’t easily detect.
Krzysztof Modras from Ghostery, a well-known ad blocker on Chrome’s extension store, reported a significant increase in both installations and removals over the past month. Interestingly, more than 90% of users who uninstalled Ghostery cited its failure on YouTube as their primary reason for doing so. On the flip side, Ghostery witnessed a 30% rise in installations on Microsoft Edge as users sought out viable alternatives. (Reports from Andoid Authority)
YouTube’s recent actions against ad blockers have sent users on a quest for more effective solutions. Some are even exploring alternatives like Newpipe and PureTuber apps, a YouTube-like platform that allows ad-free video playback from the site.
Industry experts, including Modras, caution that YouTube’s crackdown might trigger the development of more intricate ad-blocking methods. These advanced tactics could unintentionally open up security vulnerabilities.
ManilaShaker is a tech media producing insightful and helpful content for our local and growing international audience. Our goal is to create a premier Philippine digital consumer electronics resource that provides the most objective reviews and comparisons globally.
