Reports indicate that Xiaomi is encountering “capacity bottlenecks” in its production of the Xiaomi SU7, its inaugural electric vehicle (EV). Despite these challenges, the company is actively addressing supply chain issues to boost production.
Xiaomi marked the first batch delivery of the SU7 during a recent ceremony held on April 3 at a production facility in Yizhuang, Beijing.
Initial production plans targeted a monthly output surpassing 3,000 vehicles in March, aiming for between 4,000 and 5,000 vehicles in April, and stabilizing at 6,000 vehicles by year-end. Xiaomi Motors has urged suppliers to increase production capacity to 10,000 units per month.
Focus on ramping up production primarily centers on the high-end Max version of the SU7. Recent sales have exceeded expectations, with over 100,000 orders placed shortly after the vehicle’s launch in China.
Lei Jun, Xiaomi’s CEO, expressed optimism about the car’s success, acknowledging potential variations in user preferences. Yet, the new product is gaining traction among consumers.
Will the company overcome supply chain challenges to meet the soaring demand for its EVs?